
With nearly 25 years of media experience, Greg Coleman is a key member of Yahoo!'s management team, responsible for leading Yahoo!'s global sales businesses. In this role, he oversees Yahoo!'s brand advertising and search marketing sales, global sales operations and infrastructure and advertising products. Since joining the company in May 2001, he has played a significant role in establishing Yahoo!'s leadership position in the advertising sales marketplace. Coleman also chairs Yahoo!'s internal Ad Council, which oversees the company's ad policy and collaborates on key strategic issues relevant to its advertising business.
Prior to joining Yahoo!, Coleman was senior VP of publicly-held Reader's Digest Association and president of U.S. Magazine Publishing. He was responsible for the company's stable of magazine properties, including Reader's Digest, the largest magazine in the United States and in the world. Before becoming the president of U.S. Magazines, Coleman served as VP and worldwide publisher of Reader's Digest, having already lead the US-based company, directing overall business for the 48 editions of Reader's Digest published in 19 languages. Previously, at CBS, Inc., he spent 10 years leading advertising efforts for Woman's Day as vice president and national sales manager. He holds a degree in Business Admin from Georgetown University and attended the MBA programme at NY University.