Launch Partner:

As the number one destination on the web - 492m users globally - Yahoo! understands how and why people use the Net. Our focus on search, content, community & personalisation differentiates Yahoo! and provides a guiding vision for how we can enrich consumers lives by providing the best Web experience. More

Ideas make the world move. They make things happen; give us life; give us energy. At Yahoo!, we like nothing more than to see ideas that provoke, stimulate and lead. The Big Idea Chair celebrates creativity and innovative ideas that challenge the norm. It's what we're all about. Find the Big Idea Chair at the Venice Festival of Media – and if you stand out – sit down!
Check out the Big Idea Chair winners

Aegis Media's four major brands are world-leading marketing and communications businesses:
Our advantages include an entrepreneurial spirit, a belief that digital is changing everything, and, crucially, the way we put an understanding of how consumers think and behave at the heart of everything we do. Aegis Media is part of Aegis Group plc one of the world's fastest growing marketing communications groups. It operates in media communications with Aegis Media and market research with Synovate. Listed on the London Stock Exchange, Aegis is capitalised at Ј1.5 billion. For more, visit http://www.aemedia.com/aemedia/discover/index.html

AOL is a leading ad supported web services company that offers digital communications, social networking forums and content to consumers worldwide.
With its proven track record for driving and maintaining audience engagement, AOL in
The AOL service and portal deliver a range of market-leading online content including music, film, sport, news, shopping and community that ensures consumers return time and time again. It also offers email, instant messenger, safety and security features, an online photo service as well as intelligently optimised content for mobiles.
AOL in
AOL Europe is a business unit of Time Warner Inc. with operations in

Discovery Communications is the leading global real-world media company. Discovery has grown from its core property, the Discovery Channel, first launched in the United States in 1985, to current global operations in 170 countries and territories with 1.4 billion cumulative subscribers. In Europe, the Middle East and Africa, 14 Discovery brands reach 216 million cumulative subscribers in 105 countries with programming available in 22 languages.
Discovery Channel is recognised as the world's most trusted brand and presents real life stories in a truthful, engaging and exciting manner, delivering compelling entertainment programming which always leaves audiences with something to think about. For more, visit www.discovery.com

The Eurosport Group is the leading multimedia platform in

The FT is firmly established as one of the world's leading business information brands, internationally recognised for its authoritative, accurate, and incisive news, comment and analysis. Whether in print or online, the Financial Times is essential reading for the global business community.
Printed in twenty-three cities across the world, the Financial Times newspaper currently has a circulation of 440,000 copies worldwide, and a readership of 1.4 million people. FT.com is one of the world's leading business information websites, and the internet partner of the Financial Times. FT.com has 4.1 million unique monthly users and 90,000 subscribers, delivering a premium audience to advertisers. For more, visit www.ft.com

InviseoMedia is at the forefront of providing a new form of transit advertising. InviseoMedia's has developed the world's leading FAA/EASA-approved airline tray-table, carrying an inlaid panel for printed advertisements. The medium offers advertisers a minimum of 40 minutes quality dwell time with each passenger during take-off and landing.
This distinctive medium is perfect for the delivery of detailed, persuasive and creative messages in a truly captive environment. InviseoMedia currently counts Microsoft, T-Mobile and Ford Motor Company amongst its repeat advertising partners. InviseoMedia already has partner airlines including Ryanair and Germanwings – delivering more than 50 million annual passengers between them. For more information visit www.inviseomedia.com/venice/

JCDecaux is the 2nd largest outdoor advertising specialist in the world, the market leader in
At the very heart of the JCDecaux group ethos is a dedication to the highest standards of creativity, innovation and design.
By investing in industry research in all markets, JCDecaux has demonstrated the efficiency of its medium, introducing an internationally replicable research methodology that takes into account “must have" research components, including panel location quality, to quantify audience at its best.
We also have established JCDecaux Innovate departments throughout the world with the sole purpose of optimising communication through the enhancement of outdoor creativity. This innovative approach is coupled with a range of tools (Crйaction, Creative Guidelines, OC Optimiser) developed to assist our customers in measuring the communication effectiveness of their outdoor creativity. For more, visit www.jcdecaux.com

Massive Inc., a wholly owned subsidiary of Microsoft, is the creator of a leading network for dynamic video game advertising. With 40 game publisher partners and more than 100 committed titles, the Massive Network offers advertisers the ability to reach an aggregated gaming audience in real time across multiple platforms. Over 100 blue-chip advertisers have run campaigns across the Massive Network throughout North America and Europe. Game publishers in the Massive Network generate revenue through dynamic in-game advertising, enabling them to leverage the value of their content while preserving and enhancing the game experience. Massive's technology allows for all forms of downloadable media and advertising content to be contextually integrated into the game environment, including image, audio, video and game object formats. For more, go to www.massiveincorporated.com

Metro is the world's largest international newspaper. Metro International delivers a unique global reach - attracting a young, active, well-educated, metropolitan audience of 23 million daily readers - together with its commercial partners, Metro UK and Metro Belgium. Metro editions are published in over 100 major cities in 22 countries across Europe, North & South America and

OMD is one of the largest and most influential media communications specialists in the world. Delivering clients more, bigger, better ideas, more places, more often, the approach to our work is unique and has helped to contribute to the success of many of the world's leading brands in today's highly competitive market. As part of Omnicom Media Group, we invest billions of dollars in media through 140 offices across the globe guaranteeing clients unrivalled coverage, leverage and resource in every region of the world. For more, visit www.omd.com

Publieurope is the point of reference for international advertisers and their agencies for planning, buying and overseeing campaigns in the main national European media, designing exclusive multi-media and multi-country projects. Its broad media portfolio consists of the Mediaset group's c

Founded in 1983 and based in
Published by Dow Jones & Company, The Wall Street Journal Europe was the only pan-regional daily newspaper to show growth on all three key pan-European readership surveys last year. It moved to a compact format in Oct. 2005. For more, go to www.dowjones.com/wsjemediakit
Official news partner:

EuroNews,
EuroNews benefits from an unrivalled source of information allowing a complete and immediate coverage of breaking stories worldwide, maintaining impartiality and avoiding any national viewpoint. EuroNews broadcasts to 193 million homes in 121 countries worldwide through cable, satellite, terrestrial TV, ADSL, Internet, PDA and mobile phones. For more, visit www.euronews.net
In association with:

Cream is the first global trade publication to focus specifically on creative media strategies. The quarterly magazine details 36 examples of the very best innovative media advertising solutions in every issue and includes editorial features analysing the role of creative media in the communication mix. Providing a global benchmark of media agency creativity, the magazine is distributed in 49 countries, has a growing circulation of 5000+ and is read by over 3000 of the world's most influential marketers. For all enquiries regarding Cream magazine contact

Advertising Age is the world's leading brand of news and information on advertising, marketing and media, delivered wherever and whenever busy marketing executives want to consume it. Ad Age platforms include the weekly newspaper and real-time Web site, as well as electronic newsletters; events and conferences; streaming video; audio podcasts; blogs and more. Our core audience is made up of top-level executives from Fortune 500 companies and their agency and media partners. Across all media platforms, Advertising Age has total audience contacts of 712,000+ advertising, marketing and media professionals. For more information, visit www.adage.com.

Creativity provides the definitive monthly showcase of brand-driven creative work across all media - TV, print, interactive, radio, outdoor, etc. - with insight into the wider industry, cultural context, processes and people behind the work. Combined with its online resources - AdCritic and the Creativity E-mail Newsletters - Creativity is the leading source of insight and information for creative leaders involved in any and all aspects of advertising and design. For more, visit www.adcritic.com
Supported by:

The World Federation of Advertisers (WFA) is the voice of marketers worldwide representing 90% of global marketing communications expenditures, roughly US$ 700 billion per annum, through a unique, global network: 55 national advertiser associations on five continents as well as multi-national corporate members. Through the network, WFA represents more than 10,000 businesses operating in a broad spectrum of sectors at national, regional and global levels.
WFA has a dual mission: to defend and promote responsible marketing communications and to facilitate a media environment which stimulates maximum effectiveness of marketing communications spend. For more, visit: www.wfanet.org

The European Association of Communications Agencies (EACA) is a Brussels-based organisation which represents advertising, media, and sales promotion agencies and their national agency associations in
EACA participates closely in the setting of standards in many aspects of the business across

egta, the association of television and radio sales houses, is a non-profit trade association based in
Representing close to 70% of all TV and radio advertising investment in

New Visions is a pureplay wireless media agency providing creative, retail, media and marketing solutions to brands who want to reach consumers via the mobile phone.
New Visions' innovative technology platforms and experienced account managers enable brands to get their marketing messages, products or services to market quickly and cost effectively. From the smallest product information site on the mobile internet to a global retail mobile store front, New Visions' managed service can be engineered to meet all client needs.
New-Visions work with direct clients and agencies. Clients include EMI Music, Universal Music, Warner Bros, Cadbury's (CMW Interactive), Strongbow (RPM), Tony Hawks Project (New Media Maze) and Harper Collins (OMD